Dolce & Gabbana has chosen Marbella to make itsfirst foray into the luxury real estate market. The Italian fashion brand and Sierra Blanca Estates announced on Tuesday an agreement to build a residential, commercial and restoration project on the Golden Mile (the stretch that connects the core of Marbella with Puerto Banús), which will combine the style and sophistication of the firm founded by Domenico Dolce and Stefano Gabbana in 1985 with the developments of The developer, specialized in the luxury sector.
"The project will represent the core values of the brands and the highest international standards in residential by choosing Marbella as the inaugural location of Dolce & Gabbana's luxury residential adventure. Sierra Blanca Estates is uniquely positioned to bring this vision to life and offer a comprehensive lifestyle experience that uniquely interprets the Italian spirit of Dolce & Gabbana."
"The project will be a pioneer on the Costa del Sol," said Pedro Rodríguez, president and founder of Sierra Blanca Estates, which has more than 30 years in the sector and similar agreements with fashion firms Fendi and Karl Lagerfeld.
"The future project that we will develop together with Dolce & Gabbana will transform the way in which a brand has never imagined such a highly exclusive and differential lifestyle. We look forward to Dolce & Gabbana's creative vision coming to life in our region."
According to Rodríguez, the Italian firm "has been able to see in Marbella the potential and the Mediterranean lifestyle that its creative soul always imagined before taking such a transcendental step for the brand as this". "This project will not only mark a milestone for Sierra Blanca Estates as a company, once again, but also a new benchmark of international attention for a destination as well positioned, and every day, as Costa del Sol," he said.
For the CEO of the developer, Carlos Rodríguez, "the project will be a new redefinition of luxury and together with Dolce & Gabbana we will culminate a commitment and transformative vision of an area such as the Golden Mile of Marbella, turning it into an investment and life destination that will be talked about all over the world".
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